P20 samples at WHSmith Travel’s 2024 Sun Awareness Week Event

This week at Birmingham airport, WHSmith Travel are raising awareness around sun protection and skin cancer (the most common cancer in the UK to date), by sampling some of their top suncare products including P20’s brand-new Urban Shield SPF 50+.

Urban Shield helps protect skin from daily environmental aggressors and features a Triple Protection Technology that provides up to 10 hours of sun protection, water resistance and three times EU’s required UVA protection.

For more information on this new SKU visit P20’s website here, and for tips on how to stay safe in the sun this summer visit British Skin Foundation’s website here.