Outsourcing Sales & Logistics, and often Marketing makes both financial and commercial sense. As a major supplier with established relationships with all key retailers and wholesalers across a range of channels we can usually be more effective and achieve greater success than manufacturers can alone. Furthermore by sharing costs RY can perform the essential operations in the supply chain more cost efficiently than stand alone businesses.
Sales & Account Management
- Full representation within all main FMCG sectors; inc Multiple, Online, Discount, Convenience, Pharmacy, FoodService, Office poducts.
- Insight and analysis lead Joint business planning, within agreed A & P budgets, for all major customers.
- Branch coverage & local order capture where needed.
- Independent pharmacy sector serviced by dedicated specialist sales team calling on all major pharmacies to generate pull through at local level. This team is run and managed by Powermed Plus, an RY associated company.
- Focus on the fundamentals of sales : Increasing listings, deepening distribution, effective promotions, brand visibility & optimum availability.
Marketing, Brand Building & Product Development
- Provide category management based analayis, advice and guidance on all aspects of the marketing mix.
- Create & implement engaging and innovative consumer marketing campaigns across all media types. We invest your money wisely.
- Develop creative trade promotion and support programmes to maximise on-shelf visibility, pick up and hence sales.
- Comprehensive account, category & sku level reporting as required; we share all our information with our partners and build open sucessful strategies together built on data, category insight and creativity.
- Quarterly meetings to review performance and plan ahead.
SOME OF OUR BRANDED PARTNERS
See how we can work for you and your brand